Dominoes are a fun toy that can be used in many ways. Some children like to line them up in long rows and then knock them down. Others play games with them that involve a lot of thinking and strategy. Whatever the purpose, dominoes are a great example of the “domino effect.” That’s the idea that one small action can have major consequences.
In business, a “domino effect” refers to the way that one department’s successes can influence the performance of other departments. For example, a company might have a successful marketing department that creates an innovative campaign that gets noticed by customers and competitors alike. This positive feedback will lead to more customers and, eventually, more sales. The success of the marketing department can “dominate” the performance of other departments that rely on its work, such as the customer service department.
The domino effect is also commonly applied to human behavior. An event or situation can trigger a chain reaction that leads to a series of events with more and more serious consequences until a major catastrophe occurs. During the Cold War, for example, the Domino Theory was often invoked to justify U.S. support for Ngo Dinh Diem and other non-communist forces in Vietnam, even as opposition grew at home.
While the theory is often applied to political events, it can be used in other settings as well. For example, the domino effect can help to explain why a new computer virus spreads so quickly among a workforce. In fact, a company’s failure to recognize and act on a threat can be considered a form of the domino effect.
When it comes to the pizza business, Domino’s is at the top of its game. The company’s success can be attributed to many factors, including its commitment to innovation. In recent years, Domino’s has embraced technology, making it easier than ever for customers to order their favorite pizzas. In addition, Domino’s has maintained a close relationship with its employees. The CEO who preceded Doyle, David Brandon, was especially committed to listening to employee concerns and addressing them promptly.
Domino’s is a great example of how a company can turn around bad reputation and financial results with the right leadership, a clear vision, and a firm commitment to its core values. In the case of Domino’s, those values include a commitment to being a “Champion of Our Customers.” This means that the company listens to its customers and addresses complaints immediately. This approach has helped Domino’s maintain its high level of customer satisfaction.
